Prime Time 'Zero' Alcohol Free Lager (0.5% ABV)
Prime Time 'Zero' Alcohol Free Lager (0.5% ABV)
Bold Taste. Zero Compromise.
Discover the refreshing clarity of Prime Time ZERO – a clean, crisp alcohol-free lager brewed in Britain for those who demand more from their beer. With just 0.5% ABV, this award-winning brew delivers the full-bodied flavour of a traditional lager, minus the alcohol.
Infused with magnesium and vitamin B12, Prime Time ZERO supports muscle function, mental focus, and helps fight fatigue – making it the UK’s first functional alcohol-free beer. Whether you're powering through a busy day or winding down after a workout, this lager works as hard as you do.
Tasting Notes:
Smooth and well-balanced with subtle malt sweetness, gentle hop bitterness, and a clean, satisfying finish.
Key Features:
- 100% RDI of Vitamin B12
- 15% RDI of Magnesium
- Gluten-Free & Vegan
Prime Time ZERO is the ideal choice for those who want the full beer experience – only better.
Vegan
Vegan
The drink is free from any animal products or derivatives. In addition the bottle, label and glue is also free from animal products.
Gluten Free
Gluten Free
Gluten is a protein compound found most commonly in the grains wheat, barley, rye and oats. Wheat and barley are often key ingredients in producing drinks such as beer and in sealing wine casks. Gluten free drinks avoid using such products. To label as gluten free the product must have below 20 parts per million of gluten, which is barley a trace!
Low Sugar
Low Sugar
As defined by governmental guidelines on sugar the drink must contain less than 2.5g of sugar per 100mls. Products with a higher sugar content cause a spike in insulin and we react by storing more carbs as fat. You may also notice that although lower in sugar there is some carbs, this is usually more complex forms of sugar such as starches and fibre and the body uses these for energy.
Nutritional Info (per 100ml)
Nutritional Info (per 100ml)
Free Delivery on UK Orders Over £59
Enjoy free delivery on all UK mainland orders over £59. For orders below that, standard delivery is £5.99. Orders placed before 12pm on a working day are dispatched the same day.
UK Mainland Delivery Options
| Service | Delivery Time | Order Under £59 | Order Over £59 |
|---|---|---|---|
| DX Standard (Mon–Fri, order before 12pm) | 1–3 Working Days | £5.99 | FREE |
| DHL Standard (Mon–Fri, order before 12pm) | 1–3 Working Days | £5.99 | FREE |
| DX Pre 1pm Service (Mon–Thurs, order before 12pm) | Next Working Day by 1pm | £8.99 | £3.99 |
| DX Saturday Service (order before 12pm Friday) | Saturday Delivery | £8.99 | £3.99 |
All services include a tracking number.
Northern Ireland Delivery Options
| Service | Delivery Time | Order Under £59 | Order Over £59 |
|---|---|---|---|
| DHL (Mon–Fri, order before 12pm) | 2–3 Working Days | £8.99 | £2.99 |
| DX Service (order before 12pm) | 2–4 Working Days | £10.99 | £3.99 |
UK Non-Mainland Delivery
For deliveries to non-mainland UK locations (e.g. Scottish Highlands, Islands, Channel Islands), we ship via UPS at a flat rate of £8.99.
Subscriptions
All subscription orders to UK Mainland addresses qualify for free delivery. Northern Ireland subscription orders are charged at £2.99.
European & International Shipping
For European and international shipping rates, please email us at hello@wisebartender.co.uk or send us a message with your address and a screenshot of your basket and we'll get back to you with a quote.
Our Courier Partners
We work with trusted courier partners to ensure your order arrives safely and on time:
- DX — Our primary UK mainland carrier, offering reliable tracked delivery with flexible service options including Saturday and pre-1pm services.
- DHL — A global logistics leader offering fast, tracked delivery with real-time updates and a commitment to sustainable shipping.
- UPS — Our preferred carrier for UK non-mainland deliveries, providing door-to-door tracked service at competitive rates.
If you have any questions about your delivery, please don't hesitate to get in touch at hello@wisebartender.co.uk.
Delivery
Delivery
Get FREE UK Mainland 1-2 working day delivery when you spend over £59.
For orders below, the cost is £5.99. All shipped on next working day service with either DHL or Parcel Force...your choice.
Non-mainland UK orders will be shipped with UPS and incur an additional £1.99 charge.
